El Hormiguero (The Anthill) is a social help program where families in vulnerable situations such as: poverty, catastrophic illnesses and migration, can exchange plastic bottles for a food basket of non-perishables.
Our Vision
MOBILIZE 1,000,000 young people to help TRANSFORM the lives of our beneficiaries, promoting a profound change in the society led by the new generations.
YOUNG PEOPLE, OUR ENGINE!
El Hormiguero Club
It is a club for young people where they will learn about entrepreneurship in a fun and practical way.
Our goal is to contribute in a creative and effective way in key aspects of their lives:
Identity
Belonging
Significant Relationships
We have developed a methodology and theoretical framework adapted for young people based on these techniques:
Neuroscience, Coaching, Team Building and Strategic Marketing.
¿How does the club work?
Each team must generate an idea of entrepreneurship, and through that collect food and/or plastic bottles to collaborate with our social help program.
OUR BENEFICIARIES
Their economy mobilizes them to traffic lights and garbage containers, exposing them to health problems, malnutrition and abandonment of education.
Some families struggle daily for the life of one of their members.
Interchange process
AXIS OF OUR MANAGEMENT
Quality of Life
Better quality of life for our beneficiaries through better nutrition and education
Leadership
Rise up a generation of young leaders that promote and multiply our program
Environment
Promote active care of the environment to the youth and, through them, to their communities
